3 Questions You Should Ask Before Signing A Brand Partnership Contract

After working in the corporate PR world for a few years, I learned that it’s important for diverse content creators to pay close attention to the contractual partnership agreements they’re signing. From my personal experience working in influencer marketing, I can confirm that diverse content creators tend to ask for less money when it comes to collaborating with brands. Why is that?

Read More
How To Use Social Media as a Networking Tool

Would you believe me if I told you I got my start as a public relations freelancer by sending direct messages through Instagram? Most of the time, sending an Instagram DM to a potential client has taken me to the next step, which is coordinating a discovery call to learn more about their business goals and how I can help support those goals through my work in PR and social media.

Read More
5 Instagram Strategies to Help Improve Your Online Presence

Sharing your voice on social media can be intimidating. Trust me, I live it everyday as an introvert. Most of the time, all I want to do is stay behind the scenes and share as little as possible on my social media feed. However, if you’re running a business, you have to find ways to create valuable content to attract your target audience and build an online community. Learn five ways you can improve your online presence using Instagram!

Read More